Package 02
Digital Marketing
Once Package 1 is delivering measurable, referenceable results, Digital Marketing turns that stronger foundation into real demand — more searches, more social reach, more direct traffic.
For hotels ready to invest in demand generation.
What’s included
Google & AI Search Visibility
Keyword and search-intent analysis, SEO meta, and Google Business Profile optimisation — for small hotels, Google Maps is often more important than the website. We improve Maps ranking through relevance, engagement, distance and reviews.
Social Media
A content strategy across Facebook, Instagram and TikTok built on five pillars — experience selling, local-area marketing, guest feedback, food, and human stories — plus a direct-booking funnel: Reel → profile → WhatsApp → personal reply → booking.
Content Creation
Photography, blog posts, website and OTA content that convert browsers into bookers — built around the guest journey and improved with AI, including AI video.
Email Campaigns
A quality guest database and automated journeys — welcome, pre-arrival, post-stay and repeat-booking — running on autopilot via Mailchimp, Brevo or MailerLite.
Website Optimisation
Mobile-first design, faster load times, a booking engine that actually converts, SEO (including AI search), FAQs, WhatsApp integration and email capture.
Why it matters
This is where we start actively growing your visibility — not just fixing what’s broken.
Let's grow your hotel together
Book a free revenue audit — no cost, no commitment, just a clear look at where your hotel is leaving money on the table.